Probably obvious but still omitted in the OpenAI post: chips are being made by TSMC [1]. Wasn't sure if Intel got it.
1. https://www.investing.com/news/stock-market-news/openai-unve...
Probably obvious but still omitted in the OpenAI post: chips are being made by TSMC [1]. Wasn't sure if Intel got it.
1. https://www.investing.com/news/stock-market-news/openai-unve...
I just read a claim on Twitter that the reason these companies (Google and Amazon as well as OpenAI) are using Broadcom isn't just for design expertise, but because Broadcom have allocation agreements in place with TSMC and the memory manufacturers.
Most design partners have allocation agreements. The thing is Broadcom is an absolute GIANT in the ASIC design space, and it's closest competitor Marvell is a fraction of it's size.
There are a lot of large tech companies that most of HN has never heard about that completely dominate entire segments.
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...and because most hardware sales except AI accelerators are down due to RAM prices, Broadcom probably can't otherwise use their allocation at TSMC.
Nope, not down. "total Personal Computing Device (PCD) market — comprising traditional PCs and tablets — posted 2.8% year-over-year growth in Q1 2026, with combined shipments reaching 103.3 million units. PC shipments grew 3% YoY with 65.6 million units" https://www.idc.com/promo/pcdforecast/
Q2 is forecasted to be negative, partly because of RAM prices like you said, but for the most part this is something that only price sensitive nerds care about. Broadcom sells a ton of server chips. Server sales are up 30% vs last year so I highly doubt they're desperate to use their allocation
I was actually thinking of smartphones first because they seem to be the best-selling "personal computing devices" (different definition from IDC) and come with a lot of RAM (8-16 GB or so? Mine has 12) these days. And there I confused Broadcom with Qualcomm - Qualcomm's biggest end customers seem to be smartphone buyers.
I thought of PCs second since most chip manufacturers make some thing or another that goes into them (Broadcom probably more than Qualcomm), and yes it's very suprising that PC sales don't seem to be down yet.
According to your own source
> the full-year 2026 [PCD] outlook has been revised to −10.4% year-over-year
because
> erosion of consumer purchasing power amid regional inflation and currency volatility in many key markets, compounded by memory and storage shortages that are proving more severe than anticipated in the previous forecast cycle.
The positive Q1 YoY growth
> was largely the product of pull-forward demand, as both consumer and commercial buyers accelerated purchases ahead of anticipated price increases and limited product availability.
The idea that only nerds care about the cost of things is... absurd.
> The idea that only nerds care about the cost of things is... absurd.
For hardware purchases, laypeople may go about it the other way from what nerds would do: instead of deciding what they need in terms of computing power and memory, and then finding a cheap offer for that, they just decide how much they want to spend, and then buy a device at that price point irrespective of its performance characteristics. If you shop like this, and would have purchased anything but a rock-bottom low-end device two years ago, prices have remained stable.
But noe you van only afford the rock bortom low-end device.
I recently put 2+2 together.
Broadcom has become wealthy by being Google's TPU hardware partner, including sharing their TSMC capacity with Google, and evidently now they are doing the same thing with OpenAI. What a brilliant way to take advantage of the AI gold rush!
I wish they weren't using their piles of money to extort money out of the software industry like they are with VMWare and Bitnami.
Well Google has reduced reliance on Broadcom already. They found a new hardware partner, MediaTek, that’s probably much, much cheaper than Broadcom.
https://finance.yahoo.com/sectors/technology/articles/broadc...
> Well Google has reduced reliance on Broadcom already. They found a new hardware partner, MediaTek
Oh dear god. I'm actually feeling sorry for Google at that point. Good luck, you'll need it...
My hunch is that this change is driven by bean counters.
Who says Google isn't doing its own designs mostly?
Oh they definitely are. But as a transitional step, replacing Broadcom with MediaTek is probably mostly about cost.
MediaTek was spun out of UMC. UMC was a powerhouse of ASIC design.
> Broadcom has become wealthy by being Google's TPU hardware partner...
Kinda, but not exactly.
Broadcom cornered the enterprise infra and security market in the late 2010s and early 2020s after acquiring CA Technologies, BMC (EDIT: Did NOT acquire them, they were considering it back in 2018 but decided against it and KKR ended up acquiring them), Symantec (which they bought instead of BMC), and VMWare and were able to make a strong cybersecurity story during the late 2010s cybersecurity and SaaS boom.
That gave them plenty of cashflow that helped subsidize their hardware business when hardware was not viewed as hot as it is today.
Additionally, Broadcom is GCP's marquee customer and has been for a little under a decade so they were able to make a sweetheart deal where all that software businesses at Broadcom would be exclusively using GCP and in return GCP would working with Broadcom to design it's silicon and source infra needed for their DC buildouts.
Ironically, the DoJ blocking Broadcom's acquisition of Qualcomm was the best thing it ever could have done for Broadcom, because it gave Broadcom the dry powder to dominate the Enterprise SaaS and build a strong niche in the cybersecurity space.
> piles of money to extort money out of the software industry
From personal experience, executives and leadership who started off in the electronics and hardware industry are much more vicious and cutthroat than their peers who started in software.
Working in an industry that historically had to deal with high commodification, low margins, and long tail sales leads to leadership that can execute. Additionally, no one climbs the leadership ladder without having spent years as a line-level engineer, but that's true for software as well to an extent.
Edit: can't reply
> Did they acquire also BMC?
Nope.
Broadcom was considering acquiring them in 2018 but decided not to go through with the opportunity and KKR jumped in.
Did they acquire also BMC?
Good information, Broadcom is a playa, lots and lots of acquisitions! (a quick google search turns up a very eventful history for Broadcom)
> From personal experience, executives and leadership who started off in the electronics and hardware industry are much more vicious and cutthroat than their peers who started in software.
Only The Paranoid Survive is quite a name for a management book. It implies surviving in the world you are speaking about.
[0] https://www.goodreads.com/book/show/66863.Only_the_Paranoid_...