Classical brute force is embarrassingly parallel, but Grover's algorithm (the quantum version) isn't. To the extent you parallelize it, you lose the quantum advantage, which means that to speed it up by a factor of N, you need N^2 processors. The article discusses this in detail, and calculates that "This means we’ll need 140 trillion quantum circuits of 724 logical qubits each operating in parallel for 10 years to break AES-128 with Grover’s."

So then why is quantum always touted as being able to possibly beat AES ?

Because some people make their living from the vague possibly it might work one day. It's the cold fusion of computing.