I wonder how many people liked the design vs tolerated it? If Ford offered a cybertruck trim on the F-150 without changing the price would people buy it?
No doubt there is some demand for an "out there" design, but I'd have to guess that the projected $40K price was itself a large part of the attraction.
Possibly, but as it cost $100 to put down a deposit I would be surprised if that many people were willing to actually pay for something they only tolerated.
It was a refundable deposit (and small), so I wonder how many people were even that serious - no real commitment.
2019 USA annual car/pickup sales were ~17M. I find it very hard to believe that 10% (2M cybertruck pre-orders) of those purchasers were seriously interested in a cybertruck - it really is not a design made for mainstream tastes.
If you owned a company and announced a product that 2 million people went and paid you $100 each for to preorder it, Im pretty sure you would think differently.
Not sure what you mean by that - I'm sure Tesla was happy to have the reservations (great publicity - maybe that was the point), but there is no indication they took the numbers seriously.