For example, it's a counter to the standard argument that "you claim you're against obtrusive ads yet you're unwilling to pay to remove them, you want everything to be given to you for free!", etc.
You might disagree with it, or you might consider it counterproductive, but it's a moral stance that acts as a counterpoint to the other, also moral, criticism.
By arbitrary moral systems, same as everyone else.
For example, it's a counter to the standard argument that "you claim you're against obtrusive ads yet you're unwilling to pay to remove them, you want everything to be given to you for free!", etc.
This is not moral. You're in fact encouraging intrusive ads by paying to remove them.
It's very immoral from that perspective.
You might disagree with it, or you might consider it counterproductive, but it's a moral stance that acts as a counterpoint to the other, also moral, criticism.