That was part of Cloudflare's pitch to take over the 1.1.1.1 address block - that Cloudflare had the relatively unique ability to handle all the junk traffic as anycast nearby to any source, not overloading the wider internet.
That was part of Cloudflare's pitch to take over the 1.1.1.1 address block - that Cloudflare had the relatively unique ability to handle all the junk traffic as anycast nearby to any source, not overloading the wider internet.