> I don't know how honeywell of all companies is selling this

Not really the Honeywell. I tracked the lamp maker down at honeywellsmartlighting.com.

Honeywell International is licensing out the name, according to https://honeywellsmartlighting.com/pages/about-us

Yes, and I believe all consumer products with the Honeywell name are made by other companies that just license the trademark.

Honeywell air filters are Helen of Troy, Honeywell thermostats are Resideo, Honeywell lighting is Huo Ming Technology Guangdong, etc.

Good find, very interesting.

I wonder how that deal works, if and what kind of vetting Honeywell does before products are released.

I would imagine when the name is licensed, they would like to keep an eye on the type and quality of products the licensee puts out on the market