Which is extremely socially acceptable currently and I don’t see that changing anytime soon

HEH. Well... so long as you agree it's prejudice... that's a good start.

Biased evaluation is the default human behavior so it’s not saying as much as you think it is

All I'm saying is that it's prejudice. And it is.

As GP perhaps implied, "prejudice" is "biased evaluation" with a negative tone — if you are looking to be fully objective, a different term might be better.