Short reminder to the younger folks that 30 years ago it felt just like that for Apple, and then they almost went bankrupt.

Did it? At that time, I felt like they were an expensive boutique manufacturer that basically catered to a niche audience of media professionals.

At the time, they weren't even among the biggest tech companies. Today, they are one of the largest companies in the world.

> Expensive boutique manufacturer that basically catered to a niche audience of media professionals.

As much true back then, as it is in 2026, with the added category of some GNU/Linux users buying shiny hardware and then complaining macOS UNIX implementation doesn't overlap with GNU/Linux, beyond regular POSIX.

Seriously? They were tiny, media production niche, crazily priced machines 30 years ago. Almost zero marketshare or mindshare, and most people (in e.g. EU) didn't even know anyone who owned a Mac.

Yes, it was pretty much Atari, Commodore, Acorn and PC over here, plus some lesser known brands, like MSX on Netherlands.

However even today, if you go to the European countries less fortunate with their economies, having anything Apple is usually obtained via credit, or some contract bundling, for example with the cable or Internet operator, naturally bound to a minimal duration of 24 to 36 months contract.

Not something like in US and countries with similar economies where most people don't think twice to get Apple gear, and quickly pre-order new gear after each couple of new product announcements.

> However even today, if you go to the European countries less fortunate with their economies, having anything Apple is usually obtained via credit, or some contract bundling

Given how many iPhones I've noticed suddenly showed up in hands of regular people, including teenagers, in the last couple years in Poland, I imagine there's healthy second-hand/used devices market going too. iPhones have reputation of being long lasting devices (battery shenanigans notwithstanding), maybe the reputation is true.

Still, https://gs.statcounter.com/os-market-share/mobile/poland

However, yeah iPhones hold quite well in 2nd hand market.

Not exclusively so. They were 'big' in some schools with their original Apple 2 lines. Even looked good, considering the later models. By school I mean anything between grade 5 and 13.