> it lets people who are good at setting direction to leverage these tools to have the direction concretely followed by something, without having to create a group of collaborators

It lets the unskilled access the tools of the skilled without having had to learn all the pitfalls, traps, and safety concerns. With video editing there may not be much at stake but we've already seen how sloppy code ~= vulnerable code when the prompter does not know what they are doing. What's going to happen when project managers start vibegeneering cars and buildings.