I built this for my own company. Armature is on to something. You start by analyzing the choices agents would make for various use cases and then glean what, if anything, you might do to start tilting the agents in the direction of your own product and away from the competitor.
Selling to agents is similar to selling to humans. You dump money into marketing to make sure agents find your solution around every corner for every use case you’re well suited to.
Doesn’t this ignore that the future of ads will probably just be some type of affiliate revenue going back to the agent for any product they help recommend.
Maybe but that future isn’t now and there’s real money to be made today with the above strategy.
Well that's a horrifying thought. Thanks, I hate it.
Maybe agents won’t need to be sold to by CEOs jumping around on stage like pet monkeys. Could be an improvement.
[dead]