Here we go. First, get everyone on the internet to use a free service (nameservers and CDN caching, which BTW is mostly unnecessary for pretty much everyone out there). Then, inject analytics, to "give site owners actionable performance data they would not otherwise have". Then, inject ads.

In the meantime, also implement "bot protection" and get everyone on the internet to outsource the decision on who can access their website. With no appeal.

I'm increasingly worried about Cloudflare.