Well I'm saying that asking Claude is a much better experience than the old Google search style of looking at 10 blue links.

They are doing more than search insofar as they are:

1. Reasoning about your question and trying to identify intent

2. Doing the search and accessing multiple search results for you

3. Formatting a response based on your intent and in the way you specify

This is collapsing many steps that humans used to have to do on their own. It's more ergonomic, and gets to a better answer, faster.