I know a few people who buy these, and they kind of know what they're doing. They just try and not think about it too hard.
It reminds me of the saying: "It Is Difficult to Get a Man to Understand Something When His Salary Depends Upon His Not Understanding It".
If these people thought about it for a few minutes, they would understand, but they choose not to, as ignoring it is too advantageous.
I admit I was tempted, as the price of all streaming services goes up, and services become more and more fragmented. During the same period where I have not had a raise.
In the 90s, there was a cottage industry selling CDs of bootleg software at swap meets and flea markets. A guy my dad knew was almost condescending to anyone who paid for software despite having been hit by viruses multiple times because it was so much cheaper. Even having to deal with a client(!) who naively called the vendor support only to be informed that they hadn’t actually purchased a license wasn’t enough to get him to resist that savings.