Wow - so one really good researchers salary/stock grant. I feel like they're underinvesting...

That's what my microeconomics professor said shortly after Citizens United. "If political campaigns were that good of an investment, they'd be investing more!" ...and then they did. Outside spending absolutely took off after 2010 and shows no signs of slowing down. The conclusion he jumped to was false and it was false because he ignored the possibility that price discovery might take a while.