Gloss for potential investors / capital raisers wanting a bit more than the dry quarterlies and annual reports as they prep for raising 50 or a 100 million in more forward capital loans for processing expansion.
It's literal lube for the grinding wheels of commerce.
Some can get by on the technical reports and capex and projected returns, others want a bit of "a vision" / proof of big shed and machinery.
Just one nitpick.
Literal lube is lube. This is not lube. This is a video.
https://www.merriam-webster.com/grammar/misuse-of-literally
Literally a video for lubricating acceptance of a project. Literally.
Literal video, metaphorical lube.
> The new approach relies on a layered form of manganese oxide—a mineral material with the right size layers to allow ions to slip in and out and to differentiate rare earth elements.
Seems literal to me!
https://en.wikipedia.org/wiki/Bentonite#Drilling_mud
https://en.wikipedia.org/wiki/Talc#Uses
https://en.wikipedia.org/wiki/Graphite#Other_properties