Funny how in their front-and-centre example of placing an ad, the user wants to build a fence, ChatGPT responds with instructions on how to build a fence, but the ad suggests a small pre-made privacy panel.
Why make your fake example show a failed ad placement? You could have shown anything!
Same I was expecting to see the materials all ready to be purchased at Home Depot, that would actually be useful. One click buy all the stuff we just talked about.
Ah, but that’s something different. “Agentic commerce”: using agents to buy things. I suspect there’s a different team working on monetization via affiliate programs, and it’d be early to let people just buy their way into it at CPM/CPC rates.
Honestly they could implement both of these things. Help the user DO an action that requires a purchase (referral link, or pay to be suggested source) and advertise on related searches.
I think at this point their poor demos are kind of a tradition.