Every website I've signup for I've also logged into at least once. Usually more than once. Frequency isn't the reason, it's optimizing for sign-ups. Once you get someone to sign-up, they're going to login even if the button is a little smaller.
Every website I've signup for I've also logged into at least once. Usually more than once. Frequency isn't the reason, it's optimizing for sign-ups. Once you get someone to sign-up, they're going to login even if the button is a little smaller.