But as the Frankfurt School Famously said about the Mona Lisa that the copies make the original. In other words the copies give the original all the publicity to make it famous.

They said that, but it was already quite famous for centuries. As were other paintings, not copied, and not involved in some high publicity heist like it.

That was exactly the point. The fame came from the number of copies of the painting.

Some people say brands like Gucci became more famous because of the number copies made.

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