> Physical Controls Levers, rockers, and real analog gauges. One small screen for diagnostics and CarPlay — nothing more. No subscriptions. No feature locks. Ever.

> Right to Repair Every panel off in under five minutes with common tools. Plain-English diagnostics on a $30 scanner. A 20-year public parts catalog at fair prices. No parts-pairing — in writing.

I'm very excited about this and pray it is successful.

This flimsy website and company is banking on your excitement and prayers.

If the product arrives at the quoted price, I could give a shit if their website was done in ActiveX controls for IE6.

Delivering on that is what I’m doubting, and the website isn’t helping. They have to revive some tech that is now outmoded, and that’s not a small problem. But hey, if they pull it off, great.

The economics of the industry are built around the preferences of consumers. The lower end doesn’t look like this, which isn’t encouraging, but maybe there’s room for it.