> None of the music videos were great

Glad they acknowledge this.

Curious how much time in addition to tokens this costs. If you have to spend $25 and wait 45 minutes to get a basically unwatchable video, I'm not worried about indie film makers being replaced just yet...

"not great" is a huge understatement

It's sickening we're running out of compute for this shit lol. I don't blame the author though, it is what it is.

If it wasn't this it'd be for mining shitcoins.

This wasn’t possible even a year ago, with the speed of things changing and how much money is spent on movies is there really a doubt that someone will be able to make $100 million movie for less than $1 million in token spend?

> This wasn’t possible even a year ago

Just because it’s possible now, doesn’t mean it’s worth doing.

Do you... Have a lot of professional experience with making $100 million-budget movies?

Even small budget indie flicks, when filmed in LA, have a ridiculous amount of paperwork and dealing with unions. Which isn't surprising, since it's an established industry there. Spending $1 million for each day of filming is totally achievable. I don't have personal experience with this but I know some people in the industry and have had conversations with them. Was background/extra in a movie. An AI director/producer doesn't have to deal with the human aspect, actor and other people's egos and clashing behavior. There are moments of film gold that are the result of human actor's human personalities, so we'd lose out on that though.

Directors and editors using Seedance can fire the film studio.

This is a fundamental shift in how storytelling is funded and made, not in who does the driving.

Same as is happening with code.

Do you even know how films are made?

THe shift in story telling happened a while ago, its moved to youtube and shortform places.

Add to that the lack of 10-70 mill movies, as all that talent and money has shifted to TV series.

But, the kicker is, a lot of indy movies are not funded directly by the studios, they are picked up by the distribution arm.

Anyway, the point about movies is that there are Three types:

1) big name procedurals (as in existing IP, marvel etc. Brand names that'll be ok)

2) Big name actors doing acting (your hanks, cruises, jolies, etc) its either self indulgent wank, challenging, or innovative

3) A strong story that has actual appeal.

The issue is, the way funding works is that they spend a lot of time re-drafting scripts to give it "mass appeal" because its not art, its a money maker.

With the killing of the DVD market, theres no such thing as a cult classic anymore. its theatre release, streaming release, and then death.

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>funded and made

I’m curious (admittedly skeptical) what you mean by this. Are you talking about a world where director’s just like…don’t actually make movies and create AI media?

Same thing.

Dude you have been salivating at the thought of seeing developers fired, now film studios, for months now. Give it a rest, this is unhealthy.

> Dude you have been salivating at the thought of seeing developers fired,

I don't think you understand my arguments at all.

I don't want people to lose jobs. I don't want the advantages to accrue to a few hyperscalers.

I want there to be more work, more money, more societal progress. For everyone.

AI currently enables experts in their domains (code, film, game design, music) to get the work of small teams done. It is now possible for dedicated, hard-working ICs in several domains to produce extremely good products in a short amount of time without external capital and without studio meddling. This is a good thing.

> I don't want people to lose jobs. I don't want the advantages to accrue to a few hyperscalers.

Versus:

> It is now possible for dedicated, hard-working ICs in several domains to produce extremely good products in a short amount of time without external capital and without studio meddling

A contradiction exists: lower-capital requirements means less employment all-around and more profit to fewer people.

Like your other comment this is so general I’m not entirely sure what you’re describing.

AI in production has allowed us to salvage bad audio and fix mistakes/not go back for re-shoots or ADR when it’s acceptable. It’s currently a repair/salvage and corner cutting tool. As for video, generative AI is not creating particularly usable stuff and it’s at best useful for short bursts.

If you’re in the commercial game it’s a little more useful - a few seconds of a generic looking kitchen sink and faucet running isn’t a big ask. But also getting quality B-roll isn’t particularly laborious as it is.

It’s great for transcriptions/captioning first passes but we already had great tools for that prior to the ChatGPT era.

It’s not cutting for us, it’s not generating useful shots most of the time and only for a few seconds, it’s not cutting out middlemen. I don’t see what you’re seeing.

I'm classically trained and I honestly can't really tell how these are worse than the human produced ones. They all look kinda the same to me.

Classically trained in music videos??

No, as in classical music. The analog kind.

So, how is that relevant to the part that is generated by AI?

I honestly can't tell a good music video from a bad one. I don't know what makes a music video "good". These AI generated ones seemed pretty good to me, of the same caliber as those Michael Jackson or "Beez in the trap" things. It's all just butt shaking and sunglasses in Philips Hue lights chanting some meaningless words.

Imagine the blogpost was on AI generated classical music. Everyone, including the authors, agrees the result is shit. You, being classically trained, can understand more than most why the results are bad.

Then someone comes along and says “I honestly can't really tell how these are worse than the human produced ones. They all sound kinda the same to me” and “I honestly can’t tell a good piece of music from a bad one. I don’t know what makes a piece of music “good”. These AI generated ones seemed pretty good to me, on the same caliber as those Mozart or Beethoven things”.

That’s what you’re doing, and that’s why you’re being downvoted. It’s fine that you can’t tell, but it’s supremely obvious to everyone else.

I think takes like GP's are perfectly reasonable to express and it aggravates me that HN seems not to like that. The competition for the AI work here is explicitly not aiming at a niche audience. If that human work is nevertheless higher quality, readily distinguishable by the general audience of people who like music videos (?), then that audience really ought to be able to articulate why and how.

Like:

> Everyone, including the authors, agrees the result is shit.

> I honestly can't really tell how these are worse than the human produced ones. They all [seem] kinda the same to me

There is not actually a contradiction here.

If you really really like the $100 AI video, no one can take that away from you, but its just weird to be so principled about this in the negative: like no one actually wants to say they're good, its just some people don't want to admit they're worse than anything else.

Acting like some Roman legionary, saying "This slop is good enough for the piggies. not that I, classically trained, could discriminate between the slops either way" is certainly not contradictory, but if it needs to be the kind of discourse defended on here, then please, go right ahead!

As opposed to the non-analog kind??

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Presumably they went to college for it, yeah. Film schools, eg https://cinema.usc.edu/ or https://tisch.nyu.edu/

I'm seeing these type of comments a lot more. A type of comment where it seems like the "user" (commentor) makes a categorically wrong comment about the linked article that would be sort of right if it were a different medium. Clearly whatever was used here triggered on the "music" part, but didn't understand what the article was really about. Typically it goes beyond just not reading the article (as in this case)

I'd assume that it was a bad LLM take, but it looks like the rest of the comments are normal.

“Classically trained” in the musical context usually means “I took a year of piano lessons.”

It's just categorically a wrong statement. Just because someone knows how to play a musical instrument, I'm not sure why it would make any sense that they would understand what makes a good music video - they are a completely different medium.

You might be able to discuss asthetics from a music theory standpoint because you are "classically trained", again, it is just a weird mismatch that stood out for me recently, but I think everyone is a little more paranoid lately.

Its like misunderstanding the concept of "music video" as one form music can take, presumably alongside "music audio," and the being "classically trained" is meant to speak to a strength in "music" in general.

Your dislike of music videos in general has meant that you haven’t had the interest to discern the good from the bad. There are plenty of high quality music videos. It’s like someone saying “I’m not really into classical music, it sounds all the same to me”. If they had an interest they’d know that it doesn’t sound all the same. So what’s the point in saying so?