I really wanted to like Kobo but the no refunds policy really burned me. I bought a book listed as being in English, with an English title and English on the cover page, but the contents were entirely in French and they wouldn't refund it because of the general no refund policy. I just felt ripped off because what I bought, as advertised, just wasn't what I received.
That would be illegal in Australia, even if the policy was prominently displayed up front.
Claiming otherwise is to treat each book as a packet of Pokémon trading cards, where you know you’re getting some cards, but you don’t get to choose which ones.