Can you point me to any statement that any current console is being sold at a loss?
All I've seen is that everyone is doing at cost nowadays. The PS4 Pro was the last subsidized console.
Can you point me to any statement that any current console is being sold at a loss?
All I've seen is that everyone is doing at cost nowadays. The PS4 Pro was the last subsidized console.
Sony have admitted to selling the PS5 at a loss during the first 8 months of sales. Even when they announced the $499 disc drive SKU was no longer selling at a loss, they admitted the $399 SKU still cost more to make than it sold for. Things are no doubt different today, but Sony absolutely subsidized the PS5 at launch.
> https://www.pcmag.com/news/sony-says-499-ps5-no-longer-sells...
Discounted doesn't necessarily mean at a loss. It could just mean a smaller profit margin than normal.