Organized/scripted scalping isn’t new at all in the Western world. Just look at concert/game tickets. It assumed that if you really need it, you’ll alarm clock the release and even then might end up paying a scalper.

Scalpers targeted products sometimes don't last one full seconds. Which means they go from product page -> cart -> checkout -> payment in fractions of a second each, likely through JS injection. It's hardly Selenium speeds. Your alarm clock or Valorant skills are of absolutely no use. That had been the norm for years where scalping has been a problem.

Concert/game tickets are in a extremely different situation. SM doesn't become completely worthless past a certain (near, known) date.