No greed will be rewarded. If European consumers don't like the end AI models that are produced, they can forgo buying them and the investors can watch their fortress burn. For the EU taxpayer, nothing was gained and nothing was lost. All the state did was stand out of the way.

If the models are good though, they will have their sovereign AI and should be happy to pay for it instead of American or Chinese models. You may call it greed, but to me it just sounds fair.