> on either side of the privacy spectrum

Oh how quickly we have forgotten:

> We plan to build this the way we've developed WhatsApp: focus on the most fundamental and private use case -- messaging -- make it as secure as possible, and then build more ways for people to interact on top of that, including calls, video chats, groups, stories, businesses, payments, commerce, and ultimately a platform for many other kinds of private services.

March 6 2019; https://web.archive.org/web/20190306191516/https://www.faceb...

Of course, none of that happened. But he did make a big fuss about it.