Would love to see non-technical audiences think like this.

For years I've been trying to get estate agents to support an open-source real estate website builder. The pitch is obvious: instead of each agent paying thousands for a bespoke site, pool resources, fund the features you all need, and everyone benefits.

Getting non-technical people to commit to something abstract before it exists is nearly impossible though. Hope a model like FablePool can change that.

For the website builder, the open-source product is already there: https://github.com/etewiah/property_web_builder. It just needs momentum.