Yeah but they’re different. Print ads don’t grab your attention in the way animated ads mid article do. You can even fold the paper to ignore them if they are. I can read a newspaper with ads no problem, but NYT without an adblocker (or in app) is endlessly distracting to me.
For anyone that read/reads physical newspapers, do this little exercise: try to remember a time that a printed newspaper ad prevented you reading an article or made it significantly more difficult. I can't personally think of a single example.
Before even finishing this sentence, I can think of five or six examples of awful internet ads that completely ruined the experience I was having (spank this monkey NOW!).