It's annoying how short-term people think sometimes.

With the Framework 12, sure, you're paying $750 up-front, but if you actually buy into the repairability/upgradeability angle (and if you don't, you maybe shouldn't be buying Framework), then in 3-4 years you might spend $200 or $300 on upgrades, and then in another 3-4 years another $200 or $300, and so on.

Meanwhile, with the Neo, you might be buying a whole new one at $600 every 3-4 years.

(Yes, I know how everyone says they've been using their Mac laptop for 15 years and it's still going strong, but if you're that person, then you don't care about upgradeability, so, again, you're probably not in Framework's target market. I also know lots of people who get a new Mac laptop every 3-4 years. And even a few who get one every 2 years, and that makes me sad.)