> Framework (and windows flavour laptops) will need to respond to the neo.

Framework doesn't even sell in half markets Apple is in (They only manage 40 or so countries [0]), they can't afford to fight race to the bottom battles.

The Neo exists because Apple has crazy economy of scale and a stranglehold on chip supply, smaller makers should be fighting on other grounds.

[0] https://knowledgebase.frame.work/what-countries-and-regions-...