“ None of this bites evenly. The editing falls hardest on broadcast and promotional push; the notifications people actually want tend to pass through untouched or amplified”
So … mission accomplished then? This is pretty much how I would like it to operate.
That's my thinking too. Do marketers not also have phones, or do they somehow not see how annoying promotions and spam are? There's already so much paid advertising everywhere, and the free advertising with direct notification to the target is obviously going to be abused by these exact types of people. Guardrails must be put up by the transport layer (Google, Apple) so their own image isn't lowered to the image of the abusers that are too keen on promoting their disruptions. Few people want a convenient device that makes life inconvenient[1]
[1] I know a few people whose phones constantly beep and flash numerous times a minute, and when on, the top is completely unusable because any notification dismissed is immediately replaced, obscuring those upper buttons again. I don't understand how they tolerate it.