The page is redirected to https://usborne.com/fr/books/computer-and-coding-books which is 404, and there is no way around it. That's quite maddening when a website does this kind of things.

Apparently people aren't aware that not everybody lives in the US, but some may want to see the US page of the website anyway. Auto-redirecting people to the local version is incredibly stupid, particularly when it ends in a 404.

It's a British publisher, so they're not unaware, just incompetent.

Maybe the global page would work better than the US page which is the HN link.

https://usborne.com/row/books/computer-and-coding-books

Nope, also redirect to the "fr" version if you're using a French browser, even when using a VPN connection localised in UK...