People are usually afraid of government surveillance but I suspected already a long time ago that all the data that's being collected by private firms will eventually be used by government and companies. Basically we have been building and continue building an infrastructure that Hitler or Stalin would have been envious of. And as we have seen in the last year, companies will fall in line quickly with whoever is in power as long as the profits keep flowing.
The only solution I see is to stop massive data collection no matter who does it. This is probably not going to happen so we will most likely end up with a surveillance society much worse than what "1984" described. And some day an authoritarian will use the data to its full extent.