I find the idea of IRL multi-user UX really interesting. So much of modern computing is built around a 1-to-1 model of users and devices. And then multi-player, collaboration features are built on top of that. Sometimes they’re quite slick (ex. figma) and sometimes they’re pretty clunky (ex. apple family sharing stuff).

But what’s really lacking is a model for multiple people sharing a single computing experience in real life. Companion mode in Google Meet or Spotify Jam are two attempts but both still force you through the one user, one device path.

Two adults sitting in a car shouldn’t have to constantly think “whose phone is this?” connected to CarPlay. Especially when they’re part of the same Apple “family” and on a Spotify family plan.

Two people seamlessly interacting with one “system” would break all sorts of auth and other assumptions, but it seems worth figuring out as computing becomes more and more prevalent in every facet of life.

hm yeah. it could be nice for apple to have a list of shortcuts that'd actually be useful based on real activity. but getting all the info needed is hard.

I agree - this isn’t complicated. It seems to me that the issue arises from Apple’s “what-if-ism” - what if you get divorced, what if one of the kids grows up and stops speaking to you, what if the dog dies etc etc, a million different versions of which will get them bad press: “Apple told me to go and pick up my dead child’s cancer medication!” Hence it falls into the Steve Jobs “we say NO to a thousand good ideas before we say yes to one”.

And also living without it doesn’t really affect Apple’s bottom line. But yeah I wish I had an AI assistant in my iPhone which would text back my parents with what I’m doing today and reply to their needless updates I get since buying them smartphones.