The truth is that you can increase prices by 50% and if you loose 50% of sales you are still in a good place as your costs also drop.
They have little uncertainty to work with, they don't need their consumers as much.
They're continuing their anti consumer policies
Hardware is just one aspect of sales though. I assume they have much higher margin on software, especially rereleases of existing games on whatever the next platform is.
That's very simplistic. They also earn money on sales, both first-party and third-party games, so they need a large audience.
Hang on, halving your sales means doubling your price to stay even (ignoring your own cost), right?
I have a bridge to sell you …