> Also it's kind of odd how nowadays everyone goes to the gym. Growing up as a late-stage millenial, gym goers were a niche subculture. Now it marketed to everyone everywhere as this integral part of modern daily life.

GenX here and I feel the same way. To me, "The Gym" has always been a place where bodybuilders and muscle heads go. In my mind, it will always be a niche hobby like autocross racing or horseback riding. And I know that I'm wrong! Everyone and their mom seems to go to The Gym now! But, it's hard to change the culture and learnings that you grew up with.

I think it's because the general public figured out they'll die in their 50s if they don't. Modern life is too easy -- a substantial portion of the population spends their white-collar lives flying a desk, "socializing" via sitting around eating and drinking, hiring people to do their landscaping and housework.. hell, you don't even need to walk to get food anymore, both restaurant meals and groceries are delivered. Sure, you might get out to a hike every weekend but that's simply not enough. For health it's pretty much a non-negotiable to go do some strenuous activity every other day, and going to the gym is the path of least resistance to getting that done.

I think about this a lot too. There always seems to be a fitness trend involving classes like aerobics, yoga, pilates, Taibo, Zumba. But if we're talking about weight training, it is definitely having a moment now.

I wonder if all the instructional content on Youtube makes training with weights and weight machines more accessible than ever. I was intimidated by weights and figured it would be boring. A guy I knew was talking about his weight training and I asked if he plans things out with friends/workout buddies and he said he learns about it on YouTube. So when I finally pushed myself to try weights, I found a video. It was a petite woman (I'm a dude) and I thought, ok she looks better than I do and this routine is a nice start. And I went from there, in my forties.

My funniest theory is that dating has been getting more competitive and strength-training is good for confidence.

> For health it's pretty much a non-negotiable to go do some strenuous activity every other day, and going to the gym is the path of least resistance to getting that done

You are right, but the reason it's so prevalent is also because it is better for capitalism. Going to the gym isn't just a 1-off activity, it's an entire lifestyle & it doesn't necessarily come cheap. You need a membership, specialized gear, lessons, switch your consumption habits to high protein foods ... etc

> it's an entire lifestyle

You might be overthinking this, although I understand how it can appear that way for someone on the outside looking in. Your local gym probably costs less than your Netflix subscription, if you don't already have a free gym in your apartment building. You don't really need anything else other than looking up some routines on reddit.

Most people at a gym are not the fitness-focused people you're thinking of. Most are just white collar workers who need some exercise. A typical American diet already has an embarrassing surplus of protein, there's very little gear that your average person is going to need (active clothes can just be shorts and t-shirt, maybe swim trunks, and a pair of shoes), and IMO most people don't need a trainer for more than a couple of sessions to show them the ropes.