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And who ever heard of this in the majority of the world? It was news to me, I'm white and European btw.

Did you know the US consititues about 4% of humans? When we look at adults and age range that likely ever hear of D4vd we are talking probably considerably less that 1%.

The rest of humanity has no negative association with these four letters.

It was my first thought when I saw the name, unfortunately. The US constitutes a large portion of this site's user base. Whether the association sticks around is yet to be seen.

> And who ever heard of this in the majority of the world? It was news to me, I'm white and European btw.

It's a recurring headline on the rolling news channels on broadcast TV right now - and it's on the front-page of Reddit for me as well.

So a project should change its name because when it will be production ready 6 years from now the 1% of the 1% of the 1% will think for 1 microsecond about a piece of news from today?

Just that remember that there were people that said calling the second LOTR movie The Two Towers was disrespectful.

Hollywood retitles movies based on books all the time[1], for the silliest of reasons ("Sorcerer's Stone" was contemporaneous to LOTR too); so given there's precedent, it follows that those wanting to retain the original title from the books should defend their position.

[1] https://www.empireonline.com/movies/features/book-movie-titl...

> So a project should change its nam

Potentially... supposing the criminal investigation into this uncovers a hitherto unknown organ harvesting scheme operating within the global music records industry; the subsequent police dragnet implicates significant proportion of the world's music stars and record labels and generates continual major headlines and criminal convictions - with all their lurid details - all for multiple decades from now on.

It's quite ridiculous when I put it that way, but this is basically the same thing as Epstein's network, just with a different crime; and Epstein was already in the news almost 20 years ago from his first conviction.

...so back in 2009, back when everyone was building their own social-network websites and online dating services, and supposing your real-name was also Epstein, so you called it "EpsteinLoveIsland.com" - would you have changed the name back then?

Gotta admit this was the first thing I thought of as well. Hard to focus on the code implementation with that in mind!

>news channels on broadcast TV

So no one below the age of 60 is aware of this.

It was above-fold on the BBC news website[0][1] several times over the past couple of months.

[0] highest reaching uk language news site in March 2026 - https://pressgazette.co.uk/media-audience-and-business-data/...

[1] >400M visits weekly - https://www.bbc.co.uk/mediacentre/2025/bbc-response-to-globa...

> I'm white and European btw.

Why did you feel the need to explicitly specify that you're white as one of the reasons you didn't hear the news?

I'm not american either, but the news is all over social media platforms like reddit and Twitter, it's hard to turn a blind eye on them.

Its a followup to their existing Dav1d decoder (av1, av2)

Which, should be noted, was a thing before d4vd started his career.

dav1d - started in 2018

d4vd - started composing in 2021

It's just unfortunate. Like there was a pharmaceutical company named "Isis" that changed their name due to the association with the terrorist group. That said, while people will notice for the next couple of months, I don't think it warrants changing a name for.

More importantly there's a really good band named isis that probably has not benefitted from the Islamic state. (Ok, they disbanded in 2010, but still).

By this logic nobody should ever name their child Ted or Theodore because Ted Bundy existed.

You ever meet someone named Adolf? Sometimes names actually are no longer used after a particularly terrible person had that name.