When I started driving my car had vinyl seats that you had to peel yourself out of on a hot day, a plastic steering wheel that you could barely touch when the sun was out, hand wound windows, fixed seat belts and a handbrake that barely worked.

Even the cheapest car on the market feels luxurious now.

In comparison the difference between a Toyota and a Lexus is marginal.

Expensive cars are mostly about status signalling, we are long past good enough.

I'm perhaps pathologically frugal myself. I've found for myself the best compromise is to force yourself to pick at least one feature other than cost. We've got a 17 year old Toyota Yaris that I tell myself is for fuel efficiency, and an old Ford Ranger because I wanted at least one of our vehicles to be able to move sheet goods. Technically I could probably walk onto most any lot and pay cash for whatever I wanted, but I know there's zero chance I'll ever do that.

With cars if you wanted to bias yourself towards newer cars you could prioritize safety features alongside cost.

A Yaris and a Ranger (who doesn’t love a Ranger!) are going to serve you well, but they’re not going to have the active and passive safety features of a more modern car. Put next to cost it makes it a bit harder to perform maladaptive frugality.

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>Expensive cars are mostly about status signalling

Uhm, only if you are counting the most basic utility, then you're right.

However if you actually enjoy driving (A->A driving), there is a HGUE difference and it's not just signaling. It's that you probably can't tell the difference, or don't care.

There is no comparison between driving a new Porsche or Bentley vs a new Toyota or even a Lexus.

If you compare a Porsche SUV to a Lexus SUV, there's almost no difference.

If you compare a Porsche Boxster to a Toyota, the Porsche is much more of a driver's car and if you're the right kind of driver, there's simply no comparison. (We'll ignore the FT86 / 86 for the moment ;)!)

If you buy a Bentley... you probably pay someone else to drive it for you.

Something to remember in all of this is hedonic adaptation. Buying a Porsche will feel in the moment different from buying a Toyota. But a few months later, you will be driving "your car" and much of the time, you'll be thinking about driving, traffic, signs, speeds, lights, pedestrians, bikers, the song you're playing, your next turn, a dozen other things. For the most part, you won't be thinking about how much "better" your car is in comparison to the alternative. You'll be used to it. You'll have adapted.

Different cars are certainly different for a personality who is drawn to the merits of automobiles. My favorite car was a $20K used Mazda 3 hatchback. I liked it much better than some much more luxurious cars (including the Polestar 2 Performance Plus I have now.) But that wasn't because of luxuries (the Mazda had luxury and heated seats and climate control and swivel headlights and adaptive cruise control and... and...) but because I enjoyed pressing the clutch, pulling the gear lever into second, releasing the clutch, putting my foot down, and steering through a corner. (The Polestar has some merits as well, but they are very different merits.) The Mazda 3 had a whopping ~186 HP... but it was fun. (Don't get me started on my 2007 Honda Fit... oh the memories!)

Can you explain why?

They cannot, because they are wrong. And I say this as a person who has owned no small number of fancy cars (but I got better).

A new base-model Prius is absurdly luxurious compared to a base model car of 1975 or 1985 or even 1995. If you have lived long enough to see this change, then dropping 2x or 3x or 10x the cost of the Prius self-evidently puts you wildly beyond the point of diminishing returns.

The Prius is going to have excellent climate control, and a phenomenal stereo. It's going to have adaptive cruise control, and will warn you when you drift out of your lane, or if you're about to run into an obstacle.

Outside of motorsports-sorts of things, what you get out of more expensive vehicles is of limited utility. Mostly, it's just showing off.

Now, if you want a track weapon, then yeah, you DO get more by spending. But for a regular person who wants to get from point A to point B comfortably and safely? The Prius is fantastic, and it's hard to justify spending more unless you're willing to admit that it's a keeping-up-with-the-Joneses kind of thing.