Boiling the frog is an art form. You've got to know when to turn up the heat and when to let it simmer.

Don’t know, I feel like I’ve watched every tech company get through every controversy without consequence.

Google when they merged YouTube and Google+, Reddit multiple times, Facebook after countless scandals. Microsoft destroying windows and pushing ads.

At the end of the day a solid product and company can withstand online controversy.

Hormussy started it.