The joke is that the person "saying" this is wearing their "I'm a rational, independent thinker!" tech uniform (expensive Nordic outdoors wear, so practical, so smart, so active, Vimes' boot theory, et c, not like those clowns in business wear, I'm interested in practicality not signaling, that's why I'm spending so much money signaling so hard about how rational I am).
They are visibly displaying a complete lack of personal taste, instead wearing the SV equivalent of an outdated-cut, off-the-rack navy blue (or even black, LOL) business suit.
The joke is that the message "good taste is what matters now" is being delivered by someone apparently, in a specifically SV sort of way, with a deficit of good taste.
Agree but arcteryx is from vancouver
Gah, you're right of course. I was thinking of Fjällräven in particular (not that that's the only one) and got it mixed up.
The original article was written by an LLM.
Of course, it's John VP of Product. Did he tell you about that triathlon he did last weekend? Don't worry, if he hasn't already, he will.