Like most things in the audiophile world, it's more about aesthetics than anything else. A big cable looks like it means business.

I think that's being a bit uncharitable to B&W specifically; they're one of the few headphone companies where the engineering does back up the price. The cable is the odd one out.

I don't have an informed opinion of B&W either way, but are you sure it's not an instance of Gell-Mann amnesia?

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