I feel like part of the secret to being that type of CEO is that whatever your business is, you can spin it into something "oh my god, much wow".
Like it won't be just "vertically integrating pallet construction", it'll be "a heartwarming revolution in the construction of pallets, now with AI and blockchain".
Kind of like how TFA mentions that Milton's new SyberJet will "pioneer AI flight".
This could make a funny bit as well now that I think of it, advertise your new enterprise as an AI NFT Blockchain Distributed Pallet Revolution but under the hood it's just a sensible Harvard Business School rollup.
Exhibit A: Adam Neuman, who somehow convinced people that office rental + shitty app that didn't work was "The first physical social network" and therefore deserved a tech company valuation.
And to be clear he's not been convicted of fraud, he walked away from the cash bonfire with over a billion dollars.
Sell me this pen