It's not even price for me - I'm happy to pay for an experience. I'm more annoyed that the theater is basically the worst place to watch a movie now.
The silver screen has a contrast ratio in the hundreds. A $300 consumer TV now looks significantly better than the blurry, muted, and muddled projector image.
Then the audio at theaters is always totally blown out and overly bassy and siblant. Fine for action, I guess, but it makes listening to dialogue exhausting.
And unless you get your favorite seat, you have to watch the movie skewed. God forbid you get a seat in the front and have to crane your neck the whole hour.
Meanwhile I can stay home, not deal with driving 20 minutes and interacting with the public, pay less, eat better food, get blitzed with friends, talk with my wife, have better visuals and audio, etc. Other than nostalgia, there's just no reason at all to go to a movie theater. It's become kind of outdated in an era of modern TVs to me.
I enjoy going to the theater to hear the guy next to me eating popcorn with his mouth open and maximum mandibular crunch. Also, I do enjoy the woman behind me that with her constant non-stop vocal reactions to everything onscreen (anything mildly sad --> "awww"; anything vaguely surprising --> "oooh"; ...).
Other highlights include the super bright EXIT signs flanking both sides of the screen -- helps me get immersed in the scene. The occasional loud bass rumble from the action movie playing one theater over also helps.