It kind of makes sense, at least a year or so ago, I know $20.00 unlimited plans were costing these companies ~$250.00 averaged out, they're still lighting money on fire with $200.00 but probably not nearly as bad, however, I'm not sure if costs have gone up with changes in models, seems like the agentic tooling is more expensive for them (hence why they're pushing anyone they can to pay per token).

Cite a source. Your concrete claim is that, on average, for every $1 of subscription revenue on a monthly subscription, OpenAI and Anthropic were losing $11.50?

It seems completely implausible.

I could believe that if a $20 sub used every possible token granted, it would cost $250. But certainly almost no one was completely milking their subscription. In the same way that no one is streaming netflix literally 24/7.