Magazines on the other hand could get annoying, especially with the scratch-n-sniff perfume/cologne ads.
Otherwise, I agree with the bad thing about ads is adTech and not ads themselves. The internet just allowed our worst selves to run rampant with the obvious result coming to fruition.
I don't know, man, glossy magazine ads were glamorous. sure there was stupid stuff, but the comparison between the "one weird trick" era and magazine ads of someone looking cool so you have a positive impression with some brand name is pretty stark.