History is littered with challenger companies chest thumping that they’re never going to do the bad thing, then doing the bad thing like a year later.

"Don't be evil."

> The goals of the advertising business model do not always correspond to providing quality search to users.

- Sergey Brin and Lawrence Page, The Anatomy of a Large-Scale Hypertextual Web Search Engine, 1998

"OpenAI"

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