That's a Topton board from the official Topton store on AliExpress. It's strictly equivalent to buying straight from the manufacturer and will be shipped by Topton not AliExpress.
The Jonsbo case is probably both cheaper and easier to buy from AliExpress than Amazon too to be fair. It's also a Chinese brand.
I wrote this blog and I completely agree with you both!
This listing should be as close to a sure thing as you can get on AliExpress. But even then, dealing with AliExpress when things go sideways isn't always all that great.
I have purchased this motherboard from this link, I'd do it again in a heartbeat if I needed to, and I wouldn't fault anyone for avoiding AliExpress either.
If somebody wants to buy from a different vendor, it's sometimes possible to find resellers on Amazon or eBay (myself included). The prices might be a bit more expensive, but some folks might think it's worth it.
I talk about it in the blog, it's my understanding that there's shortages of the Intel CPUs which I would expect to drive up the pricing.