> I don't quite think companies realize how bad it would be if EG AWS was hacked.
I don't think they'd care. Companies only care about one thing: stock price. Everything rolls up into that. If AWS got hacked and said company was affected by it, it wouldn't be a big deal because they'd be one of many and they'd be lost in the crowd. Any hit to their stock/profits would be minimal and easily forgotten about.
Now, if they were on prem or hosted with Bob's Cloud and got hacked? Different story altogether.
> Companies only care about one thing: stock price.
Its rarely affected in any case. Take a look at the Crowdstrike price chart (or revenue or profits). I think most people (including investors) just take it for granted that systems are unreliable and regard it as something you live with.
I think that's more of a indicator that it hasn't effected their business. They lost nearly 1/5 of their stock price after that incident (obviously not accounting for other factors; I'm not a stock analyst). Investors thought they'd lose customers and reacted in obvious fashion.
But it's since been restored. According to the news, they lost very little customers over the incident. That is why their stock came back. If they continued having problems, I doubt it would have been so rosy. So yes, to your point, a blip here or there happens.