> According to YASA, this is achieved without using exotic or expensive materials, so the design could actually be scalable once the demand kicks in.

So, no rare-earth magnets? And it will be cheaper than existing motors?

You sent me down a rabbit hole.

I have no idea, but:

I searched axial flow motor in wikipedia, and the last link is:

https://newatlas.com/technology/conifer-iron-magnet-electric...

So maybe?

Rare-earth magnets do not fall under “exotic”.

They are expensive.

Especially when China refuses to export them…

They’ll happily export them in car form, but the US can’t have nice things anymore.