I get the feeling that people don't do research work. They buy whatever is affordable that gets advertised to them first. They can't even tell the difference between ads and search results. Their devices are primarily for media consumption and they create little if anything. They have zero need for most of the computing power their devices offer, could get by just fine on a phone from 10 years ago if it were still being supported, and they really only want the latest models for social status reasons.