Declining Mac sales aren’t concerning because Macs are high quality. People can skip generations and use their M1s for years.
Declining Mac sales aren’t concerning because Macs are high quality. People can skip generations and use their M1s for years.
Thinking this through… I spent around $3500 and $4500 on my last two MBPs, but got 9 years of use out of each of them. That’s only $450/yr.
But where I used to get a new iPhone every other year, I’m now on the fourth year of my 13P and it still works great. That’s only $300/yr.
It’s interesting to think about.
I still use my iPhone SE after 8 years and bought it for 170€. That’s under 25€ per year :-). (Ok I had the battery replaced for 30€ once.)
For us as consumers to think about, but there are multiple teams in many companies (not just Apple) that are dedicated to (exploiting) this interesting fact.
Mac sales are up 12%, year over year. It's Apple's fastest growing hardware category. They're just going to be lower next month (year over year), due to the release cycles being different.